Social–Societal Context Element Changes in Cyberpragmatics Perspective

Authors

  • R. Kunjana Rahardi Sanata Dharma University

DOI:

https://doi.org/10.17507/tpls.1311.06

Keywords:

cyberpragmatics, evidence of changes, multidimensional perspective, social–societal contexts

Abstract

This article aims to describe evidence of change to the social–societal context seen from the cyber pragmatic perspective. The substantive data sources were texts on social media in which there were objects and data of this research. The data were collected by using the observation method equipped with note-taking techniques and recording techniques. Data were analyzed by applying the contextual analysis method. We applied the contextual analysis method or the extra lingual analysis method because of the cyberpragmatic perspective of this research with a virtual external context as the main determinant of its meaning. Before the analysis, data that were classified and typified properly were triangulated with the expert and consulted on relevant theories. The results show that the social–societal context element changes occur in the following context elements: (1) setting, (2) participants, (3) ends, and (4) instrumentalities. Setting element changes occurred in the aspects of venue, time, and atmosphere. The instrumental element changed in the aspects of the kinds of tools and the range of errand communication. The participant element changed in the aspects of perception of gender, age, and social status, and the last element, changed in the aspects of monodimensional goal manifestation and multidimensional goal manifestation.

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2023-11-01

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